Cooperative for the promotion of a tourist infrastructure

Leading an up-and-coming mountain village into a successful tourist future: this was the goal when the cooperative for promoting a tourism infrastructure was founded 30 years ago and this remains its goal to the present day.

The history of the cooperative has been marked by successes as well as by setbacks. Many ideas led to success while others were less fruitful. But the cooperative was always looking ahead at new tasks and goals.

Today, the cooperative is once again faced with the question of which direction it should take. There is no immediate answer to this. But today more than ever, we are looking for pioneers with vision.

Belief in the future and concern for one's own village were the driving force behind the cooperative for the promotion of a tourist infrastructure in Bellwald.

"I'll make about three million francs available to you in a year. "I don't have a red cent yet, but I'll get it together somehow." How would you react to that statement today? Exactly! You would dismiss it as silly talk and consign it to the realm of fairy tales and legends.

But it was precisely this statement that the founders of the cooperative for the promotion of a tourism infrastructure made on 8 February 1976. They offered PUMAG, the ski-lift company at the time, 500,000 francs to push ahead with the expansion of the lifts in Bellwald.

"Silly talk? Far from it, because the cooperative kept its word within a year, talked round many people who cared about Bellwald and got the money together. The lifts were extended and the rapid development of Bellwald began.